He spoke in verse and lived in poetry.

POEMARIO is HEDĒN’s first collection created under the creative direction of IQ. The collection pays tribute to the fascinating work of Antonio Machado, and as a homage to this inspiration, it’s presented in the poet’s birthplace, the Palacio de las Dueñas in Seville.
Andalusia, its landscape, its contrasts, generate aesthetic experiences that take the form of verse, poems, or in this case, fine leathergoods collections. Bags and belts playing chromatic games and counterpoints, pure but voluptuous lines, soft but marked contours, light but deep. Elements that give life to charismatic designs of strong identity.